Printing offers solutions for nearly every business and advertising need. Any size job, from offset printing to digital printing, can be fulfilling by printing companies; there are diverse printing choices for a wide range of markets. All specifications are not the same and thus require different technology and levels of involvement. Knowing exactly what you require is an important factor, especially when you have a complex task. It is a method for producing images and text with ink on paper through printing presses or other machines. It is appropriate for printing in mass volume or on a small scale, such as an advertisement in a newspaper, business cards, banners, or other forms of advertisement. find more info
Methods of printing
There are different techniques that are used for it. These methods offer flexibility, reliability and simplicity to produce the product. Options may vary depending upon the need and expense estimates.
- Offset Printing
This is a widely used technique in which the inked image is offset or transferred to a rubber blanket from a plate and then finally to the surface. When we use offset printing combining it with the process of Lithography, it uses the technique of water and oil repulsion. A flat image carrier is placed inside the machine on which the letter or image is to be printed. Then the mechanism takes the ink from the ink rollers, while the non printing area attracts a film of water, thus keeping non-printing area ink free.
- Digital printing
This method accounts for approximately 10% of the 40 trillion pages that are printed annually all over the world. In digital there is no need to change printing plates. Digital deposits toner on the canvas, glass, photo paper, metal, or other surface. This method usually offers fast printing at lower cost. The popular technique of digital printing includes laser or inkjet printers. It also reduces the labor cost since there is no need to change plates.
- 3D printing
It is a process that makes a three dimensional object of any shape from a digital model. The process used in 3D printing is called the additive process; all the successive layers of any material are put down in different forms or shapes. Digital technology is crucial to this process. Apart from manufacturing and prototyping, 3D printing has become a very popular and cost effective method of promoting products and services.
Recently, print media has experienced significant changes due to inventions like 3D. Many other methods are used in small enterprises or for home based printing. Due to new techniques, the environment has become much more flexible than in years past, giving advertisers more options. Print Media has revolutionized the modern era and has successfully earned a position in every industry and business.